In 2010, our Founding Chairman, Warren Eddy acted on his vision for a new kind of company. He assembled a team of trusted marketing experts, all well known for their acumen and ethics, whose skills could be combined to service and support a variety of discerning clients.
The result: Conversion – an independent agency that creates digital, loyalty and customer communications solutions for clients across North America.
We help companies increase customer engagement and profit with customized, data-driven campaigns.
Our services include research and development, planning and strategy through to creative, deployment and analysis. We are a friendly, collaborative, hard-working, dog-adoring bunch and we love what we do.
But it’s not about us. It’s about you and your needs. We would love to hear from you and discover how we can help convert your customers into advocates and, in turn, grow your business.
We continue to be impressed by Conversion’s depth of email marketing and CRM knowledge. Their strategic perspective and dedication to generating fast and effective turnaround, under tight deadlines, has made the development of sophisticated email marketing programs possible. Their comprehensive understanding of our brand and voice has been critical to the execution of our marketing plan.
The Conversion team’s invaluable guidance and support has led us towards building CRM capability. Postmedia highly recommends employing the services of Conversion for any company wanting to build and launch a world-class CRM program for its customers.
Conversion delivered on their vision and executed an impressive number of digital and CRM tactics. Most impressive, however, was their ability to engage multiple regional and national stakeholders of the HSF organization, through their collaborative approach. The team’s dedication and resilience makes tackling a complex feat, possible.
In the Conversion team, we found a group of experienced, results-driven partners, who can think through strategy and then roll up their sleeves to deliver complex digital and database programs, with measurable results. Conversion has shown a commitment to understanding our business needs and has responded with programs and support that exceed both expectations and lead us to expect to exceed our targets. I recommend Conversion to anyone who wants a top-notch team to deliver on the promise of digital and data-driven marketing.
In addition to being Canada’s leading loyalty and CRM expert, Jonathan is the driving force behind what we do and how we do it, with over twenty national and international awards for innovative and results-driven programs under his belt. He has a proven track record of senior roles building best-in-class loyalty for many of Canada’s most iconic brands including Indigo, Scotiabank, AIR MILES, and Canadian Tire. When he isn’t paving the path for his team, Jonathan spreads his time across a variety of hobbies from hockey to restaurant critiquing.
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